Linux doesn't need marketing

Most Linux adepts will agree Linux could have a higher market share than it does today, if it had been marketed more effectively in the past. Therefore, lots of those adepts stress “Linux needs more marketing!” Some efforts have been done, most notably I remember the Indy 500 car which advertised Linux, and more recently the "We're Linux" Video Contest by Linux Foundation. One question hasn't been answered as of yet however: What's the goal of marketing Linux?

Read more here.